An Intro to Bricks & Mortar and the Importance of Consistency in Advertising [Part 1 of 3]
When you’re building a home, one of the materials you can choose from is bricks and mortar. These are durable and struct...
A Recap of the 2016 BrandsFormation Seminar
On October 19th, our home office in St. Cloud held its annual BrandsFormation® seminar. Led by author, speaker and busin...
Follow-Up to Our BrandsFormation Philosophy: Client Success Stories
In select Leighton Media markets, we invite our clients and community to a marketing workshop featuring author, speaker,...
How Bernick's Found Success with Radio Advertising
We believe in serving, connecting, and celebrating our community. That mission is the cornerstone of our entire brand. W...
How J.F. Kruse Jewelers Found Success with Radio Advertising
We've already featured this client in our top advertising strategies series. That post focused on their strategy from a ...
Does Radio Work?
You’d be surprised how many times I'm asked this question in conversation. We have stats and figures that prove radio wo...
A Visual Look at the Best Local Advertising Strategies [INFOGRAPHIC]
Over the summer, we've shared nine of our favorite local advertising strategies. What I love about these strategies is h...
How Broadcast Media Drives Consumer Engagement
When it comes to developing an advertising plan, striking that perfect balance between how much time and resources you i...
Best Advertising Strategy: Clearwater Travel Plaza
Client Overview Since 1976, Clearwater Travel Plaza has been in the business of serving professional drivers and travele...
Best Advertising Strategy: J.F. Kruse Jewelers
Client Overview Founded in 2000, J.F. Kruse Jewelers has been a local destination ever since. Because of this, they’ve e...
Best Advertising Strategy: Benusa Appliance
Client Overview As a local appliance retailer, Benusa Appliance Sales & Service is our seventh entry in our Best Adv...
Best Advertising Strategy: Heller & Thyen Law Firm
Client Overview Heller & Thyen Law Firm is our sixth entry in our Best Advertising Strategy series. Their home offic...