An Intro to Bricks & Mortar and the Importance of Consistency in Advertising [Part 1 of 3]

When you’re building a home, one of the materials you can choose from is bricks and mortar. These are durable and struct...

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A Recap of the 2016 BrandsFormation Seminar

On October 19th, our home office in St. Cloud held its annual BrandsFormation® seminar. Led by author, speaker and busin...

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Follow-Up to Our BrandsFormation Philosophy: Client Success Stories

In select Leighton Media markets, we invite our clients and community to a marketing workshop featuring author, speaker,...

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How Bernick's Found Success with Radio Advertising

We believe in serving, connecting, and celebrating our community. That mission is the cornerstone of our entire brand. W...

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How J.F. Kruse Jewelers Found Success with Radio Advertising

We've already featured this client in our top advertising strategies series. That post focused on their strategy from a ...

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Does Radio Work?

You’d be surprised how many times I'm asked this question in conversation. We have stats and figures that prove radio wo...

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A Visual Look at the Best Local Advertising Strategies [INFOGRAPHIC]

Over the summer, we've shared nine of our favorite local advertising strategies. What I love about these strategies is h...

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How Broadcast Media Drives Consumer Engagement

When it comes to developing an advertising plan, striking that perfect balance between how much time and resources you i...

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Best Advertising Strategy: Clearwater Travel Plaza

Client Overview Since 1976, Clearwater Travel Plaza has been in the business of serving professional drivers and travele...

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Best Advertising Strategy: J.F. Kruse Jewelers

Client Overview Founded in 2000, J.F. Kruse Jewelers has been a local destination ever since. Because of this, they’ve e...

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Best Advertising Strategy: Benusa Appliance

Client Overview As a local appliance retailer, Benusa Appliance Sales & Service is our seventh entry in our Best Adv...

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Best Advertising Strategy: Heller & Thyen Law Firm

Client Overview Heller & Thyen Law Firm is our sixth entry in our Best Advertising Strategy series. Their home offic...

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