Customer Story: Bursch Travel

Selling vacations and experiences in the digital world — how do you do it? As a travel agency, you want to stay relevant...

Read more

The Power of Email Marketing

COVID-19 has impacted all of us, so I want to discuss the economic impact it has had on business. While some local busin...

Read more

The Future of Radio: Streaming, Apps & What's Next

In the radio industry, the key to staying relevant is continuously seeking ways to foster connections with local communi...

Read more

5 Reasons Your Business Should Have a Digital Marketing Strategy

Digital marketing, also known as Internet marketing, is a broad term that uses online, mobile, and in-app techniques to ...

Read more

Gratitude on Repeat Campaign 2020 — Winner Announcement & Recap

Since the launch of our Gratitude on Repeat Campaign, Leighton Media has pushed to connect nonprofits with radio resourc...

Read more

Essential Digital Marketing Terms Every Business Owner Should Know

Digital advertising continues to dominate the marketing landscape. In 2025, digital channels now account for over 75% of...

Read more

Hindsight is 2020: My Top Three Takeaways of a Challenging Year

In a year that seemed it would never end, here we are again, looking out at the horizon, of a new calendar. The end of t...

Read more

Radio & Digital Advertising—The Perfect Duo

As you know, we live in a fast paced world. Companies have to fight for our attention and reaching a target audience is ...

Read more

The Story Behind the LB Mural

In fall of 2019, a Leighton Media employee, Account Executive; Kalie Schuster, came to her leadership team with an idea....

Read more

Top 10 Takeaways from "Crisis Marketing - Strategies for Local Business” with Borrell and Associates

Our passion is to serve and connect our community at all times. However, this commitment is at an all-time high level du...

Read more

Our BrandsFormation Philosophy

I've found that, in life, most things that have had lasting success were built off a system. Think about the steps you’v...

Read more

5 Thoughts About "Tickle the Toes, Touch the Heart, Change the Mind"

Chuck Mefford’s specialty is connecting businesses to consumers. He takes great pride in partnering with good local busi...

Read more