4 Elements for Perfectly Memorable Radio Ads

Anyone with a daily commute to the office spends at least a few minutes listening to the radio in the car. While some of...

Read more

Radio is Still the Top Medium for Advertising Effectiveness

Despite all the changes in the last decade in how Americans access music, AM/FM radio is still the most cost-effective a...

Read more

Leighton Media Gives Back to Local Community Nonprofits

At Leighton Media, our passion to serve, connect, and celebrate our communities has been a core value since we began our...

Read more

NonProfit RADIO GIVEAWAY Spotlight: INDY FOUNDATION [VIDEO]

As we're in the midst of our second radio schedule giveaway for nonprofits in Central Minnesota, I'm taking the opportun...

Read more

How to Make an Advertising Plan in 10 Easy Steps

Every business needs an advertising plan. Think of it as your guide to promoting your business. Your plan will tell you ...

Read more

4 Ways Theater of the Mind Makes the Best Radio Ads Ever

Visualize With Me Do me a favor. This is going to be good: flip what you're listening to from your usual station, podcas...

Read more

5 Ways Radio Advertising and Branding Can Benefit Your Business

Radio advertising has long been a consistent form of advertising, broadcasting media, news, and marketing material to li...

Read more

Radio Advertising by the Numbers: an Illustration

When meeting with new clients, we often get to a point in the conversation where they ask our marketing team about "the ...

Read more

Leighton Media's 2018 rising Through the Ranks Grads

Continuing education is one of Leighton Media's core values. We believe that to remain some of the best in the business,...

Read more

Live Radio Remotes: Here's Why They Work For Us

For “in-the-moment” events, it’s best to be in the moment. Live radio remotes, or live broadcasting, is what will bring ...

Read more

The Benefits of Event Sponsorship

Get in front of the people you want as customers. Expand your reach, connect with new markets, boost your name recogniti...

Read more