Radio Advertising: Types To Choose From
Radio advertising is a broad topic. It’s both subjective and customizable, and there are no two strategies alike. That’s...
Marketing Strategy: What is Included?
At Leighton Media, we’re a full-service marketing company. What does that mean? It means we partner with local businesse...
Is Radio Advertising Relevant?
I've heard that before. Several times over, in fact. I can't say yes enough on this topic.
Best Advertising Strategy: Winona Family Restaurant
The value and importance of small business are something Leighton Media is proud to support across all our markets. The ...
Best Advertising Strategy: Warpzone Video Games
Radio advertising works to solve problems unique to each business or service. The platform's ability to be tailored to d...
Is Radio Dead in 2017?
Experts like to pretend that older technology is dying out in favor of the new. But it's far more likely that the old te...
Does Radio Advertising Work? Here's How to Do It Right
We are moving forward steadily through 2018; it's hard to believe that fourth quarter is just around the bend. Things mo...
What Are Radio Auction Sites?
Pretty much every radio station in the country today utilizes some sort of radio auction site. They’re called different ...
Your Business and the Battle for Mental Real Estate
Mental real estate and top-of-mind awareness are terms that are bandied about frequently in marketing. What do they mean...
5 Exciting Reasons Your Business Should be Involved in the Community
Being involved in the community is good for any business. For locally owned and operated businesses, though, it’s even m...
Your Circle of Influence and Radio Go Hand-in-Hand
Have you ever had a friend, or even an acquaintance of yours, come up to you all excited about what they heard on the ra...
Thoughts on Our Annual United Way Giving Campaign
For as long as I can remember, our St. Cloud office has held an annual fundraising campaign for the United Way of Centra...