What Business Are We In Anyway? Highlights from the 2022 NAB Show

The return to in-person learning and networking continues to energize! Borrell Miami, held last month and attended by ou...

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A Vision Fueled by Chaos and Caffeine

Near tears, exhausted and overwhelmed, I closed the door to my office and slid down the back holding my head in my hands...

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Navigating the Path to 2023 - Key Takeaways of Borrell's 2022 Local Advertising Conference

Wheels up; it's time for in person conferences again (cue the sound effect of the crowd going wild)! This month, Kelli F...

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Gratitude on Repeat Campaign 2021 — Winner Announcement & Recap

Since the launch of our Gratitude on Repeat Campaign, Leighton Media has pushed to connect nonprofits with radio resourc...

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Investing in Our Communities: The Why Behind the Gratitude on Repeat Campaign

I’ve always loved the holidays. The anticipation of gatherings, the glow of Christmas lights at night, and the time for ...

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Radio + Recruitment = Smashing Success

If I had to pick three things that radio is best for they would be branding, event marketing, and recruitment. Wait. Wha...

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5 Tips to Recruit Smarter Not Harder With Radio + Digital Advertising

Hiring talent is a full-time job. Unfortunately, many of us are required to do so on top of our “regular job”. Radio rec...

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Customer Story: Bursch Travel

Selling vacations and experiences in the digital world — how do you do it? As a travel agency, you want to stay relevant...

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The Power of Email Marketing

COVID-19 has impacted all of us, so I want to discuss the economic impact it has had on business. While some local busin...

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5 Reasons Your Business Should Have a Digital Marketing Strategy

Digital marketing, also known as Internet marketing, is a broad term that uses online, mobile, and in-app techniques to ...

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Gratitude on Repeat Campaign 2020 — Winner Announcement & Recap

Since the launch of our Gratitude on Repeat Campaign, Leighton Media has pushed to connect nonprofits with radio resourc...

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Radio & Digital Advertising—The Perfect Duo

As you know, we live in a fast paced world. Companies have to fight for our attention and reaching a target audience is ...

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